Coachella Files Copyright Infringement Lawsuit Against Afrochella

Megafest in California claims The Ghana Afrobeats event invaded the American market, attempted to cybersquat on domain names, and tried to patent the song “Chella.”

A copyright infringement complaint has been launched against the directors of Afrochella, a Ghanaian music festival that focuses on Afrobeats music, by GOLDENVOICE, THE CONCERT GIGANTIC BEHIND COACHELLA.

Three years after receiving a warning from Goldenvoice owner AEG that the Afrochella festival was violating its trademark, the case was filed on Wednesday in a California district court and obtained by Rolling Stone.

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“We get that you are calling your music and art festival Afrochella. AEG wrote to the Afrochella organizers in 2019 and stated, “We observe that your event is a part of a bigger celebration that is intended to entice Africans living abroad (including those in the United States) to return home to Africa.

Regardless of the occasion or event, it is very likely that using the name Afrochella for a music and arts festival may cause misunderstandings and false impressions about your relationship to AEG and Coachella.

The general public is likely to think, in particular, that you are approved by or associated with AEG or Coachella.

You even acknowledged that Coachella served as the inspiration for both your event’s name and its content.

Similar criticisms of having your own Facebook page claim that using the name of your festival to capitalize on the popularity of the Coachella brand is unethical.